
Pollinating Pride in People
Promoting Fynbos conservation through hands-on experience, training and community engagement
Pollinating Pride in People is a collaborative project between Ingcungcu Sunbird Restoration and Amava Oluntu. Collectively, these programmes aim to promote fynbos conservation through hands-on experience, skills development, entrepreneurial opportunities for youth and community engagement. Pollinating Pride in People has two components: the Pollinator Garden Program and the Youth Entrepreneurial program.
Project Objectives:

Pollinator Garden Program
The Pollinator Garden Program offers monthly workshops to community members focussed on exploring the wonders of fynbos, why it is valuable, how to grow it and what medicinal uses it has.
Through hands-on experience, participants are guided through activities that include:
- Exploring fynbos diversity and role in the ecosystem
- Propagating several fynbos species.
- Preparing and planning an indigenous pollinator garden.
- Planting and maintaining an indigenous pollinator gardens.
- Monitoring the birds and insects that are attracted to these gardens.

Youth Entrepreneurial Program
The Younth Entrepreneurship Programme offers entrepreneurial training and mentorship for youth/young adults focusing on communication, design and print-making skills to promote fynbos conservation and encourage the development of micro-businesses.
The program aims to:
- Create fynbos inspired designs and products.
- Support the development of micro-businesses based on fynbos design and promotion.
- Build a social media campaign to promote pride for fynbos.
- Produce online resources – videos and webinars based on program learning content.

Partnerships for a Sustainable Future
Building partnerships is at the core of Ingcungcu’s long-term vision for expanding the sunbird corridor across the Cape Flats, building biodiversity leadership and reconnecting communities to nature. We aim to create a collaborative model based on establishing self-sustainable community nodes along the corridor by:
- creating locally indigenous gardens and ‘satellite nurseries’ as hubs for education, training, knowledge sharing and community connection to nature;
- promoting and facilitating entrepreneurial opportunities focussed on fynbos; and
- building partnerships with local businesses and corporations who are based within the corridor, have a direct responsibility towards conserving urban biodiversity, and can directly benefit from these small businesses, nurseries and outdoor learning spaces.
“Before participating in this program I enjoyed visiting our nature reserves but never really noticed Fynbos. Now I can’t stop seeing it everywhere!“
Pollinator Garden Participant
